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Grammys – We Are Music Campaign

Grammys – We Are Music Campaign

An interactive integrated campaign to promote the 54th Grammys Awards. The campaign featured print, outdoor, digital, TV, a mobile app, and an interactive microsite that used user data to visualize music and show how it moves us. Loved this as it had so many moving parts and all worked together in visually cohesive way.

Role: Creative Director

Agency: TBWA CHIAT DAY LA

 

Campaign website


Campaign Mobile app